New industry standard for Online Behavioural Advertising in the EU

WFA, in partnership with the leading associations representing the European advertising industry, has set out its commitment to implement an industry-wide self-regulatory standard for online behavioural advertising (OBA). Developed under the umbrella of the European Advertising Standards Alliance (EASA)...

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ISBA launches new market research guide for clients

A new best practice guide advising clients how to manage and obtain the best value out of market research agency/consultancy relationships has been launched by advertiser body ISBA.

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WFA President Visits India

It was a heads-up day for the ISA on January 03, 2011 when it received in Mumbai the President of the World Federation of Advertisers, Mr. Chris Burgraeve, on his first visit to India. It is a point of pride that the ISA is a founder member of the WFA.

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New WFA newsletter for National Advertiser Associations!

"By Association", is the new monthly newsletter exclusively for WFA's global national advertiser association network!

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ISA won the inaugural WFA President's Awards in Istanbul

The outgoing WFA President, Bernhard Glock recognized the Indian Society of Advertisers' excellence in global industry leadership.

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WFA Gets New President

Chris Burggraeve, CMO of A-B InBev (better known as "Budweiser") took over as President of World Federation of Advertisers (WFA) a couple of weeks ago.